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Privacy Policy

Effective Date: January 27, 2026
Last Updated: January 27, 2026

JacksonvilleSEO is a "doing business as" ("DBA") name of DrasticDigital LLC ("DrasticDigital," "we," "us," or "our"). This Privacy Policy describes how we collect, use, disclose, and protect information when you visit https://jacksonvilleseo.co (the "Site"), contact us, book time with us (including via Calendly), or communicate with us by phone, text/SMS, email, or Zoom.

This Privacy Policy is intended to provide notice about our privacy practices. If you do not agree with this Privacy Policy, please do not use the Site or submit information through it.

1) Quick Notice (Summary / Notice at Collection)

We may collect:

  • Identifiers and contact information (e.g., name, company name, email, phone number)
  • Messages/inquiry content you submit
  • Scheduling/meeting details (e.g., Calendly/Zoom metadata; and audio/video if a meeting is recorded)
  • Internet/network activity and device information (e.g., IP address, pages viewed, approximate location derived from IP)
  • Marketing/measurement data (e.g., cookie/pixel identifiers, ad attribution)
  • Call tracking data, and (where enabled/allowed) call recordings and transcripts

We use this information to:

  • Respond to you and provide services
  • Schedule and conduct meetings
  • Operate, secure, and improve the Site
  • Measure marketing performance and attribution (including targeted advertising where enabled)
  • Comply with legal obligations

We retain information as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

2) Information We Collect

We strive to collect only what is reasonably necessary for the purposes described in this Privacy Policy (data minimization principle).

A. Information You Provide Directly

We collect information you provide when you contact us or use the Site, such as:

  • Full name and company name
  • Email address and phone number
  • Message content and any information you choose to provide
  • Scheduling information (e.g., meeting type, availability, notes)

B. Communications Information (Calls, Texts/SMS, Email, Zoom)

If you communicate with us, we may collect:

  • Call/text metadata (e.g., time, duration, phone number)
  • The content of messages you send to us
  • Zoom/meeting metadata; and if recorded, audio/video content and/or transcripts

C. Information Collected Automatically (Cookies, Pixels, Analytics)

When you use the Site, we and our service providers may collect:

  • Device and browser information
  • IP address and approximate location (derived from IP)
  • Usage/activity information (pages viewed, links clicked, referring page)
  • Cookie/pixel identifiers and event data used for analytics and advertising measurement

D. Sensitive Information

We do not intentionally request sensitive personal information (e.g., government ID numbers, precise geolocation, health information). However, sensitive information may be included in communications if you voluntarily provide it. Please do not provide sensitive information unless it is necessary.

3) Sources of Information

We collect information:

  • From you directly
  • Automatically from your browser/device when you use the Site
  • From service providers you choose to use in connection with us (e.g., Calendly and Zoom)
  • From marketing/measurement providers that help us understand ad performance and site usage

4) How We Use Information

We use information to:

  • Provide customer support and respond to inquiries
  • Schedule and conduct consultations and meetings
  • Provide and improve our services
  • Maintain the security and integrity of the Site and systems
  • Perform analytics and measure performance
  • Conduct marketing and advertising, including measuring and improving ad effectiveness
  • Comply with legal obligations and enforce our agreements/policies

5) How We Disclose Information

We may disclose information to:

A. Service Providers / Processors (Vendors)

We use vendors to operate our Site and business (examples include hosting, analytics, scheduling, meetings, database/storage, call tracking, and advertising measurement). These vendors may process information on our behalf.

Current vendors may include:

Where appropriate and/or required by law, we use contracts and configurations intended to protect personal information.

B. Legal, Safety, and Compliance

We may disclose information if we believe it is necessary to comply with law or legal process, protect rights/safety, investigate fraud, or respond to lawful requests.

C. Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, information may be transferred as part of that transaction.

D. Aggregated or De-Identified Information

We may use or share aggregated or de-identified information that cannot reasonably be used to identify you.

We do not sell or share personal information as defined under applicable laws, except for targeted advertising where enabled (subject to opt-outs).

6) Cookies, Pixels, Analytics, and Targeted Advertising

We use cookies, pixels, and similar technologies for:

  • Essential website operation
  • Analytics (e.g., understanding traffic and usage)
  • Advertising measurement and, where enabled, retargeting (e.g., Meta Pixel)

See our Cookie Policy for details.

Your choices:

  • You can manage your cookie preferences and opt out of non-essential cookies (e.g., analytics or marketing) via the cookie icon in the bottom left of the screen.
  • You can adjust cookie settings in your browser and use privacy tools/ad blockers.
  • You can adjust certain ad preferences via your Meta account.

"Sale" / "Share" / Targeted Advertising (U.S. State Law Definitions):

Some state privacy laws define "sale" or "share" broadly to include disclosures for cross-context behavioral advertising (targeted advertising). If we engage in targeted advertising as defined by applicable law, you may have the right to opt out.

Opt-out: We provide an opt-out method via the cookie icon in the bottom left of the screen (select preferences to disable marketing cookies) or at https://jacksonvilleseo.co/privacy-choices.

Global Privacy Control (GPC):

Where required by law, we treat user-enabled opt-out preference signals (such as the Global Privacy Control) as a valid request to opt out of sale/sharing for that browser/device.

7) Call Tracking, Call Recording, and Consent

We use call tracking tools (including WhatConverts) to understand which marketing sources generate calls and to improve quality. We are responsible for complying with applicable laws, including obtaining required notices and consents.

Recording notice:

Calls to certain numbers may begin with an automated message stating the call may be recorded. Where call recording is enabled, continuing after the disclosure is intended to provide consent where permitted by law. Florida generally requires prior consent from all parties to record a communication. If you do not consent to recording, do not continue the call; instead email us at info@jacksonvilleseo.co or use our contact form. We encourage explicit verbal confirmation for clarity.

Recordings and transcripts:

Where enabled, calls may be recorded and may be transcribed. Do not provide sensitive information during recorded calls.

We also notify our personnel that calls may be recorded, and we maintain internal procedures intended to ensure required consents are obtained.

8) Texts/SMS and Email

If you text us, we will use your number to respond to your inquiry. If we send marketing texts, we will do so only where permitted, and you can opt out at any time by replying STOP.

Email marketing:

If you receive marketing emails from us, you can opt out using the unsubscribe link in the email (if provided) or by contacting us.

9) Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Policy, including to provide services, maintain records, comply with law, resolve disputes, and enforce policies.

Typical retention examples (may vary by context):

  • Inquiry/contact records: up to 3 years after last interaction
  • Call tracking records/recordings (if enabled): retained for a limited period based on operational needs and vendor settings
  • Analytics data: retained based on our configuration and vendor controls

Deleted data may persist in backups for a limited time.

10) Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information (for example, HTTPS in transit, access controls, firewalls, and secure servers). However, no system is completely secure, and we cannot guarantee absolute security. We notify affected users of breaches as required by law.

11) Children's Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, contact us so we can take appropriate steps, including deletion if appropriate.

12) Your Privacy Rights (U.S. States)

Depending on where you live and subject to applicable law, you may have rights such as:

  • Access/confirm whether we process your personal data
  • Correction
  • Deletion
  • Data portability (obtaining a copy)
  • Opting out of targeted advertising, sale/sharing (as defined by law), or certain profiling

For residents of California and other states with comprehensive privacy laws (including Indiana, Kentucky, and Rhode Island), additional rights and requirements may apply as provided by applicable law.

Requests:

Email info@jacksonvilleseo.co with the subject line "Privacy Request." We may need to verify your identity before processing your request.

Timing:

Where required, we respond within the timeframes required by applicable law and may extend where permitted.

Appeals:

Where applicable, if we deny your request, you may appeal by replying to our denial email and stating you are appealing the decision. We will review and respond as required by applicable law.

Non-discrimination:

We will not unlawfully discriminate against you for exercising applicable privacy rights.

Applicability Note:

Some privacy laws apply only to businesses meeting certain statutory thresholds (which may change over time, including via CPI adjustments where applicable). We provide this Privacy Policy as notice of our practices and will honor applicable rights where required by law.

13) International Users

We are a U.S.-based business. If you access the Site from outside the United States, your information may be processed in the United States and other jurisdictions. Where required by law, we use appropriate safeguards for cross-border transfers (e.g., standard contractual clauses). For EU/UK residents, we process data based on consent or legitimate interests; contact us for details.

14) Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and update the "Last Updated" date above.

15) Contact Us

DBA: JacksonvilleSEO (DrasticDigital LLC)
Email: info@jacksonvilleseo.co
Phone: (904). 478-8863
Mailing Address: 5537 Manatee Point Dr, Jacksonville, FL 34652

16) Governing Law

This Privacy Policy is governed by Florida law, without regard to conflict-of-law principles. Venue for disputes relating to this Privacy Policy (to the extent permitted by law) shall be in Pasco County, Florida.

Nothing in this section is intended to limit any consumer rights that cannot be waived under applicable privacy laws.

By using the Site, submitting information, or contacting us, you acknowledge that you have read this Privacy Policy.